An important step was taken last week in the effort to bring pastoral leaders into the 21st century when it comes to understanding and using electronic media channels and social media as part of their ministry. The Institute for Pastoral Studies at Loyola of Chicago…
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Spirituality in the Selfie Age
An article in the February 9th issue of America by Jeffrey J. Maciejewski, a professor in the department of journalism, media and computing at Creighton University in Omaha, Nebraska, entitled “Whom Do You Follow” caught my attention. The subtitle was “Christian life in the age…
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Visual Storytelling is Key to Successful Social Media Impact
More and more ministries, parishes, and religious communities are using social media to inform, educate, and inspire their followers. Many are looking to gain new members through this social media outreach.
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3 Ways to Maximize the Impact of Videos on Facebook
If you have your own animated ministry videos, you can use them to increase your sphere of influence, gain new Likes on your Facebook ministry Page and drive new traffic to your website. More importantly, you can use them to bring others closer to Christ,…
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Using Video to Extend Invitations to Ash Wednesday Services
Soon we will be accepting ashes on our foreheads and entering into the season of Lent, a time of repentance and renewal. Ash Wednesday has a special pull on the hearts of Catholics, active and inactive. It is a day when all of us become…
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11 Tips for Using Social Media to Drive Traffic to Your Website
Just because we build a website—no matter how wonderful it is—doesn’t mean that it is going to attract a lot of traffic. Discovering this is one of the biggest disappointments for many in ministry. Obviously, there are key times during the year such as before…