When it comes to thinking about audiences, a parish needs to make a choice about the purpose of its website. Is this website mostly for members, that is, is it a communications vehicle that presents activity based information serving active members? Or is it a website for the larger community that is witnessing to your values, reaching out to inactive or non-members, and encouraging future members to “come and see”…
Category: website
120 Posts
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Driving Traffic to Your Website Part I: Expectations
Whether we manage a website for a parish, diocese, religious community or Catholic organization, one of our biggest concerns is how to get people to visit it. Just because we built it does not mean they will come. This comes as a surprise and disappointment to many website owners. It is good to remember that disappointment is often the result of unrealistic expectations.
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Internet Goals of Ministry Leaders 2014-2015
Results from the Catholic Web Solutions online survey, “What is Your Ministry’s Next Online Challenge?” which took place from October 28-November 14, revealed that CWS readers are engaged on multiple platforms and looking to improve service on them all. A number of respondents took time to answer the open ended question: In the next six months, what one thing would you like to do or learn to improve your online…
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Readers Are Engaged on the Internet and with Social Media
Last week’s readers’ survey on desired next steps to improve Internet presence and use of social media for ministry reveal a readership that is aware of the importance of an effective online presence. Thank you to everyone who took the time to respond. The survey has not been closed if you still want to respond.
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Mobile App, Mobile Web, and Responsive Design
The data is clear. More and more people are accessing the Internet via mobile devices. Total mobile access of the Internet exceeds that on desktops. Therefore, it is important for all Church communicators to be sure that when mobile users access their website, it is a user-friendly experience.
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The Evolution of a Parish Website
In August, 2014, St. John Bosco Parish in Parma Heights, Ohio, launched a new website. This was their third website and it reflects the evangelizing approach to web design and content that I have been writing about in past blog posts.