Even if you are barely paying attention to the presidential primaries, you have heard Twitter mentioned multiple times. Candidates are making announcements, responding to supporters and critics, hurling insults and ridiculing opponents, fundraising, and sharing their views and stands in 140 characters, 24/7.
Category: social media
160 Posts
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Social Media Content, Audiences and Platforms
Often when parishes, dioceses, and ministries decide to set-up a Facebook Page or Twitter account or start a blog they give very little thought to the time and effort needed to produce quality content that their constituencies will read. The assumption is that whatever we offer will be well received and will achieve OUR communication goals. What many ministry leaders don’t think about is that followers have THEIR OWN goals…
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Measuring Facebook Effectiveness
Every so often, I hear those who are trying to use Facebook for ministry lament the fact that their followers do not engage with the Facebook posts in a conversational way. They do not answer questions that are posed and rarely comment. The ministers wonder if they are wasting their time because they think that Facebook is for conversations. A Facebook Page for your parish, diocese, religious community or ministry…
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Four Keys to Increasing Traffic to Your Web and Social Media Sites
Who doesn’t want more visitors to their website or followers on Facebook? How many visitors or followers do you have is a question others ask us and we ask ourselves.
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Becoming a Social Media Evangelization Specialist
Who is a parish social media evangelization specialist? This question came to me as I read a comment by Caroline Cerveny, SSJ-TOSF, D. Min., on my January 12th post entitled How Many Hours Are You Spending in Online Ministry Each Week? In the comment, Sister Caroline, President of the Digital Disciple Network and a pioneer in digital catechesis, was recommending that several parishes share such a person who would train…
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How Many Hours Are You Spending in Online Ministry Each Week?
Last week, I ask readers of Catholic Web Solutions to answer a four-question survey. The first three questions identified their areas of involvement in online ministry. Forty-six readers answered the survey which is a more than 10% of my readership. It is also the same number of respondents to a similar survey done October 27, 2014. Therefore, I have some comparisons. While the number of respondents does not make a…